Based on the brand promise “Going the Extra Mile”, the UD Trucks Extra Mile Challenge is a competition to demonstrate how customers can make the most out of UD products and services by improving fuel efficiency, uptime, and driver skill. Teams of drivers and fleet managers compete in pairs to show their ability to “go the extra mile”. The competition simulates a transport delivery cycle, and the winner is the team with the highest profit in a transport calculation. The Extra Mile Challenge demonstrates how UD Trucks is going the extra mile to not only contribute to further business success but also highlight driver capability and confidence, contributing to safer roads and motivated drivers.
A participant of the competition commented that, “Our company is constantly trying to improve driving skill, but it was the first time I took part in an event where the driving skill was scored based on revenue, fuel efficiency, productivity, maintenance cost and driving safety. I had never taken part in an event like this so it was very exciting.”
Kishi Nobuhiko, UD Trucks Vice President, Brand and Product Line, commented that, “The Extra Mile Challenge is an event predicated on improving the work ‘gemba’ for customers. We hope our customers can take the next big step for their business and we ask them to look forward to UD Trucks’ activities moving forward.”
UD Trucks is committed to going the extra mile to support smart logistics, contributing to the success of customers’ business supporting them to achieve ultimate fuel efficiency, uptime and driver skills.
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UD Trucks is a total transport solution provider dedicated to delivering optimized total cost of ownership to its customers. It sells and serves light, medium and heavy duty trucks as well as special vehicles. UD Trucks was established in Japan in 1935 and became part of the Volvo Group in 2007. With its headquarters located in Ageo, Japan, UD Trucks supports sales and services in more than 60 countries through a worldwide network.